Mogul Tekstil Sanayi ve Ticaret Ltd Sti, which amongst the first 1,000 exporter companies in Turkey, has been producing spunlace, PP spunbond, PET spunbond, meltblown, SMS and composites, extrusion coating/laminated fabrics, Peva Film and MHV Floresan high visibility fabrics, Rowapro sms under-roof products, integral coating/laminated fabrics oil absorbent products, Allucoat aluminum coating products, multiplex wide width agricultural fabrics, Duotex abrasive cloths, q-wick special printed cloths, asterian pulp/PP meltblown fabrics to meet the needs of the industry since 1996. Having a reputation to give way to spunbond, meltblown and SMS production in Turkey, Mogul currently exporting to more than 56 countries specifically to developed countries by delivering majority amount of its capacity to these locations from its built-in factories; two in Gaziantep and one in Lüleburgaz where it achieves most of its production. Serkan Göğüş, CEO of Mogul, the first member of the European Nonwovens Association (Edana) from Turkey, responded our questions about the nonwoven industry.
Q. Could you give information about the product range and the range of applications? What are the core features of your products?
A. In addition to pp and pet spunbond, bico pet, meltblown, sms, parallel and cross spunlace, microfilament technologies, our portfolio also incorporates industrial and environmental cleaning products, extrusion coating, wide width agricultural fabric. Amongst the main industry disciplines where fabric is in supply; cleaning cloth, wet wipes, construction industry, oil absorbing products, filtration, coating/lamination linings, furniture/bedding industry, packaging, automotive, agriculture, hygiene, medical, cable insulation, vacuum cleaner dust bag and softener pads are to be counted.
Q. What distinguishes you from your competitors in a competitive market environment? What is the main factor for your customers to choose Mogul Nonwoven? What added value you offer to your customers?
A. While most of our competitors can maintain their production with only one or two technology, we on the other hand striving to make a difference with our wide product range high quality and service awareness. We offer added value to our customers thanks to our 24 years of production expertise and innovative structure that is instrumental to us while breaking new grounds.
Q. Where you position yourself in the Turkish market? Which works are you carried out to increase your current market share? Could you give us some information about market targets and your master plan?
A. As Mogul our main focus is not only on size but competitiveness, differentiation and innovation and for that reason, we prefer to grow by manufacturing different products and by focusing on new markets and new segments rather than having a reputation in a field as the largest capacity. Our global size brings us to the first four companies in Turkey. We are also amongst the top 40 manufacturers globally. In the coming period, we are aiming to break new grounds once again when taking into account our investment plan.
Q. What certificates and quality documents do you have? Could you give information about your machinery and automation systems?
A. We have ISO 9001, ISO 45001, ISO 14001, ISO 13485, ISO 22716, ISO 50001, Oekotex, FSC-PEFC-ECARF Certificates. We carry out our production with high technology machinery that European and American in origin by pursuing different production technologies.
Q. What are your works toward exports? Could you give information about your company's position in exports and about your future targets?
A. Mogul has been an export-oriented company since its establishment and to highlight, we export approximately 60% of our production to 56 countries. Our goal is to increase our effectiveness in the Far East, African and Latin American markets.
Q. What is your evaluation about 2021? Could you share your growth figures, turnover and net profitability rates during the year? What are your targets, investments and anticipations towards 2022?
A. The year 2021 was lagging behind in growth and profitability in comparison to 2020. As a consequence, we are in a better position compared to the period prior to pandemic. Our anticipation about 2022 is that it may be a difficult year especially while considering domestic market.