The companies taking part within the scope of UR-GE Project, “Supporting the Development of International Competitiveness in Home Textiles” run with the cooperation of Istanbul Textile and Raw Materials Exporters’ Association (ITHIB) and Turkey Home Textiles Industrialists and Businessmen Association (TETSIAD), and the support of Ministry of Commerce came together at the meeting organized in ITKIB’s general secretariat.
The Road Map for 2019 is Set
At the meeting organized under the presidency of Mr.Şerafettin Demir, Board Member of İTHİB, the projection for 2019 was created in compliance with the information assessed taking into consideration the activities realized in 2018. In addition to forthcoming overseas marketing activities, consultancy activities were also discussed within the frame of needs analysis report, and ideas were exchanged with participant members. Training issues, which can develop member companies’ exports abilities, were shared in order to boost the Turkish home textiles’ strength especially in international activities.
Overseas Marketing Activities Accelerated
Board Member of İTHİB, Mr.Şerafettin Demir informed that they received quite positive feedbacks after the B2B event held in England, which was organized in 4-6 December 2018 by UR-GE Division of Home Textiles and added that they are focusing on countries being the home textiles’ most important markets like Poland, Italy, Japan, South Korea and USA. Demir pointed out that the unit price in home textiles is 8,1 dollars and that this is just 6 times more than the Turkish average. He also noted that these kinds of projects are really important to have our value added production in branding and global marketing position. At the meeting, where expectations and ideas of participating company representatives were shared, the road map for 2019 was set.
