Biancalani, a company which gives a lot of importance to features like energy saving and chemical saving (eco-friendly machines), since when it was founded in 1957, continues to present innovations to textile industry. AIRO, AIRO24, MILLA and BRIO are part of its product range and they attract the attention of the clientele world-wide with their advantages in the fields of non-conventional textile finishings. Rossano Biancalani, board chairman of Biancalani, who we interviewed as Tekstil Dünyası Publication Group, gave us important explanations about the product range and the future activities of his company. He said that their most popular machines are well known in the market and that such machines started to be developed at the end of the '80s and continued to be developed and sold all over the world till today.
Rossano Biancalani emphasized that the Biancalani company is concentrated on quality of their machines, stating that their products attract a great deal of attention in Turkish market. Finally, Rossano Biancalani said the following about technological products of their firm: “Developments in the fields of our products continue in recent years. Our machine called AIRO reached sales figures of more than 1400 units in the fields of global textile. We have founded a very important market with quality and reliability of our technologies. We are very happy because our machines are of big interest for our Turkish clients.”
Rossano Biancalani said that success of AIRO 24 is a development of AIRO (well known and experimented) technology and that Biancalani is always developping its capacity. After that he gave explanations about their other machines: “The last machine which we have developed, BRIO, it's a finishing machine specific for the field of knit goods. With this machine, and Biancalani is proud of it, a big shrinkage in knitwear is obtained while drying, and it can be called definitive, so dimensional stability is guaranteed! Requests for this machines are recently increasing giving very good results. We also produce MILLA, a washing machine for wool and blended fabrics.The research and development of Biancalani is endless, as are the satisfactions from machinery sales in each market.”
‘Our Technology Department Affects Our Sales Positively’
Rossano Biancalani, who said that the most preferred machine in Turkish market is AIRO 24, stated that reason of this situation is that this machine is versatile and applicable to every fabric. Rossano Biancalani told us information about sales in Turkey “We have celebrated our company’s 50th Anniversary in 2007. After 2007 our R&D efforts were in the fields of AIRO 24 and BRIO. We concentrate on quality of our machine. For example: we have a very good technological department. This specialized and very well experienced department (with more than 30 years of experience), after our machines are delivered and erected, supports our customers teaching the staff on how to use the machines. And still this department helps customers providing them services, very much appreciated, by teaching how to get the best performances from the machines and suggesting how and where to place the purchased equipments in the most suitable place in the line of the finishing. Of course this sevice affects our sales positively. Our sales were very good in 2011 in Turkey. But while our sales increased in 2012, it is little quite than the last year in the beginning of 2013. Of course we hope that sales will increase for the rest of the year and we work in this direction.” he said.
Rossano Biancalani said that participating in ITM Texpo Eurasia 2013, which took place on 29 May-1 June, 2013 in Istanbul Beylikdüzü Tuyap Fair Convention and Congress Center, attracted great attention:” we didn’t expect so many results fron this ITM fair. But we were pleasantly surprised! Everything was very good in the ITM fair for us. Our visitors came from Egypt, Iran, Turkic Republics and Bangladesh. Normally we expect that our machines are sold to different countries by promoting them by means of fairs. The most important fairs for us are ITMA, ITM Turkey, and China fairs group. So we use to be present in these fairs and support our customers in such markets.” said.
‘Turkish Industrialists Make Quality Production’
Rossano Biancalani thinks that China and Turkey have a good market shares “Turkey is the most important for us and China is the second one. Cities like Istanbul (Tuzla), Çorlu, Cerkezkoy, Denizli, Gaziantep, etc.. are cities that we visit regularly in Turkey. The Turkish industrialists are very intelligent: they are very well introduced in the textile market and are highly respected worldwide. Their employees involved in the textile supply chains have great experience and can therefore guarantee a high quality product and reliability.
