Erbel Mümessillik, which is one of the strong and well established representative companies of Turkey, began its sectoral journey in 1974 with Rieter, the manufacturer of spinnin machinery. The company shaped with the successful enterprises of Haluk Erbel carried out at a time when the sector were not institutionalized, created its staff in 1983 and started its agency services officially. Haluk Erbel, who brought an innovative representative style based not only machinery sales, reached a strong position with the fast after-sales service he provides. The brands represented by the company, which has offices in İstanbul and Adana are as follows; Rieter AG in short-fiber spinning machines, Luwa AG in textile air conditioners and travelling cleaner, Rosink GmbH+Co. Maschinenfabrik in cot grinding, automatic can changer systems, Calorifer AG/ Steinemann CVS in central vacuum cleaning systems, BRAECKER in rings and travellers for ring machines, Gretener in spinning tubes, Novibra CZ in spindles, bottom rollers and top rollers for ring machines, Cason S.p.A bobbin strippers, Schönenberger GmbH in automatic transport systems and Hornex spinning cans from Vulcanised Fibre and polyethylene.
Haluk Erbel, General Manager of Erbel Mümessillik underlined that with the brands it represents, Erbel Mümessillik has got a strong position within the sector. Haluk Erbel made evaluations about 2011 by saying; “Compared to the previous period, the production and investment processes were on an increase in 2011. As a result of the mobility in the sector, we, as Erbel Mümessillik, experienced a lively period in our sales and service activities. As it always has been, Rieter was our flagship also in 2011, when the sales prospered. With its sales, the brand maintained its position as the market leader. The sales and after-sales services we provide for all companies engaged in spinning investment, brought along customer satisfaction and so we preserved our position as the market leader in 2011. Our team of engineers, which adopted the principle of regarding each machine entering the country as a national wealth, provided technical support for the companies planning to make new investments about the most efficient and accurate projects.”
Erbel stated that their Adana Office, which was established in 1995 in order to concern about and be closer to their customers in terms of service, continued to strengthen its position in the region in 2011. “With our team of 10 people, 6 of which are engineers, in Adana Office and our 2 engineers in İstanbul office, we try to offer the best service to our customers,” said Erbel.
Rieter is the Leader in the Domestic Market
Haluk Erbel remarked that in 2011, Rieter preserved its position as the market leader in the field of both ring spinning and open end machine sales. Erbel added that the number of spindles sold by Rieter in ring machines exceeds the sum sold by all of its competitors. “We’re happy to have got the same success also in the market of open end machines. In this respect, we thank our customers, whom we regard as a part of our large family, for the reliance they’ve placed on us and for the support they’ve given to our success,” said Erbel.
Erbel underlined that Rieter has a strong technical service structure centered in İstanbul. Erbel added that as a result of the increasing sales, the number of the facilities in which installations will be done has also increased and that therefore at the beginning of 2010, they increased the number of erecting engineers working in Rieter Service.
Brand New Investmen from the Yarn Manufacturers
Haluk Erbel said that the investment modernization movement observed throughout 2011 in the textile sector in general did not observed among the yarn investors. Erbel added that they give priority to the brand new investments. Erbel stated that most of the companies that make brand new investments are from the textile sector. “It is observed that compact ring machines were the most preferred machines in the investments made in spinning. Compact ring machines were followed by the facilities with conventional ring machines and open end machines,” said Erbel about the investments.
Erbel stated that after the global economic crisis occurred in 2008-2009, the businesses of the textile manufacturers, which are their customers, went well in 2010 and in the first half of 2011. Erbel also listed the other important developments that affected the machinery purchases in this process as; measures taken to prevent the entry of imported yarns to Turkey and the customs duty and value added tax exception given for the investments. Erbel pointed out the long-standing history of the textile industry and stated that the industrialists and businessmen in the sector are now acting much more consciously and systematically in machinery purchases and investment processes. “It is obvious that in this process, the investors attach priority to high production capacity, low production costs, high product quality and flexible production ability in spinning machine purchases,” said Erbel.
Investments in 2012 will not be as Intensive as It were in 2011
Haluk Erbel stated that in 2012, they do not expect an investment period as intensive as it was in 2011. Erbel reminded that the deliveries of the machines sold in 2011, will continue until the end of June. Erbel made the following evaluations about 2012; “The companies within the sector will continue to make investments in 2012. Besides we all should bear in mind that the existing machinery park is renewed at a certain percentage each year. On the other hand, as the market will maintain and increase its positive trend and the cotton prices will change to support the market, 2012 may become an intense period of investments.” Haluk Erbel said that they expect the possible investments to be made mostly in the ring yarn facilities.
Reminding that the global economic crisis affected the sector seriously in that period, Erbel stated that Turkey’s spindle capacity was around 6,4 million just before 2008-2009 and that this wigure decreased to 4,2 million spindles after the crisis. Erbel underlined that this decline also brought about a recovery period and he argued that the spindle capacity will have reach 5,3 million by the middle of 2012.
Haluk Erbel stated that as Erbel Mümessillik, they will display a strong participation at ITM 2012, which will be held in April in İstanbul, and they will introduce the companies they represent in detail to the customers at their large booth. Erbel added that with the companies they represent – particularly with Rieter - they experienced a successful process at ITM 2006, where 770 companies took part
Strategic Partner; Rieter
Rieter, which describes Erbel Mümessillik as its ‘Face in Turkey’, has a strong and well established relationship with both Haluk Erbel and Erbel Mümessillik. Rieter, which is the market leader in its own field in Turkey, was established in 1795 in Switzerland. Rieter, which has a global market in the field of short fiber yarn machines and parts, has got 18 production facility and 4500 employees in 9 countries. 26 percent of these employees are located in Switzerland. In addition to the yarn systems and technologies, the company also produces technologies for the automotive sector. By the tests which is made in SpinCenter in Wintherthur, Rieter guarantees the best level of productivity. The customers conduct spinning tests in this place and can get the exact information about the production capacity and the power of the machines. The company is known in the textile sector for its Premium Textile Compents - PTC and ‘Staple Spinning Systems’ offering integrated systems for producing yarn from natural and synthetic fibers. PTC has a strong portfolio supplying to the spinning mills and machinery manufacturers. PTC, which is known as ‘The House of Brands’ includes Graf, Bracker, Gretener ,Berkol, Novibra and Suessen within its body.
Erbel, which strengthens the brands it represents within the context of spinning processes, become the representative company of Bracker and Novibra in 2011. Erbel Mümessillik is engaged with the sales of all Bracker products from rings to travelers and the related auxiliary products (cleaning tools and traveller inserting tools). Bracker AG, established in 1835 in Switzerland, operates in the sector as the manufacturer of ring spinning machines and components.
