İPEKİŞ Textile Turkish Inc which is established on Ataturk’s say so in 1925 in Bursa for the purpose of usage of sericulture and cocoon production in textile industry and serving as a model for sector, make production with its ‘ customer specific design, boutique production, fast service’ model. Firm that got started in 1927, incorporated in 1940 Ankara Textile Factory Yuniş Turkish Inc which is partnership of Turkey İş Bank that is one of the biggest shareholder of label. İPEKİŞ which continue both silky production and woolen production under the same roof with transportation of machine to Bursa in 1953, make studies for sector nonstop for 80 years. Firm which was incorporated by Tarman Group in 1991 offers functional fabrics to sector with its investment over 65 million dollars. İPEKİŞ that attach importance for study of AR-GE and ÜR-GE aims to meet consumers’ different needs.
İpekiş that change its manufacturing which consist of mainly fancy woman fabric as product portfolio, woolen and thick top clothing such as coating, to manufacturing which is suitable for urban and work life, modern and % 100 wool and suiting, make production with modernist suiting and coating which are produced from mixture of wool with natural fibers such as cashmere, silk, linen, cotton, bamboo besides %100 wool fabrics. İPEKİŞ fabrics that are produced from %100 Australia merino wool provide ease of use and comfort every season due to breathing capability in the nature of wool and feature of formfitting. Fabrics can maintain permanent gloss, texture, outstanding performance due to special techniques in factory.
Firm that prepares 4 collections every year as a result of joint study with Italian fashioners takes part between fabric manufacturers that are preferred in both local and global area. Fabrics of this firm which makes difference with its quality, pattern design and technology, are used by world’s giant fashion label particularly Versace, Moschino, Cavalli, Fendi and Christian Dior. Also products which are produced with İPEKİŞ Italia label, attract attentions in Europe. Initiative that is started in 2008 in Biella city reshapes fashion sense with unique designs. At the same time, this initiative provides to strengthen business connection with fashion center Italy.
“We Will Assume the Title of 100 Year Mark “
General Manager of İPEKİŞ Aşkın Kandil who gave special explanations toTexto Wear Journal about changing that historical label had until today, investments and sales-related activities, said that they earned significant success since the foundation of the republic. Kandil who emphasized that they are one of the white shoe companies in both production and export, stated that they will assume the first title of 100 year industrial label of Turkish Republic.
Kandil who emphasized that they strengthen further termly in commercial terms with correct investment decisions said that İPEKİŞ moved to new factory by investing about 20million dollars except machines to meet the increased demand.”New İpekiş factory which have total 22.000 square meters closed area in Bursa Demirtaş Organized Industrial Zone, provides more productions and employment with ergonomic structure because of human-machine-raw material relation and managerial functions. “said Kandil.
Turnover of 45 Millions Turkish Liras in 2012
Kandil who said that İPEKİŞ make production of 2.5 million meter %100 wool fabric yearly, continued by saying that İPEKİŞ recorded over 45 million liras in 2012 with correct decisions and high sales rates. We aim to provide %15 growth since the current year. Otherwise, we will continue to boost the fabric production between %10 -15 yearly. ”Kandil who said that about %50 of İPEKİŞ sales are for internal market, explained that total pay of foreign sale increased to %80, because of indirect exporting of productions which are produced from İPEKİŞ fabrics, particularly suits.”
In his speech Kandil indicated that “Big parts of productions which İPEKİŞ export directly are sent to Russia, Italy, France, and Iran. Also we export furnishing woolen to America. Besides that, fabrics which we export to Italy are sold to many countries of world. Thus, clothes which are produced from İPEKİŞ fabrics are used in many countries of world today. Also we aim to be world’s leading brand in woolen production by 2025 as İpekiş. We will keep studying to achieve our aim with work model of customer specific design, boutique production, and fast service and with vision of increasing our share in the world market and being leader in internal market.”
Fairs Are Very Important for Product Promotion
İPEKİŞ which offered its specific collection to designers who are worldwide-known and marks exhibits its productions by attending Paris Premier Vision and Moskova Premier Fairs which are one of the significant meeting point for fabric sector. Firm offered finally 12 fabrics kinds which make difference, in Trend Area where become popular place for fashion professional, by attending Paris Premier Vision Fair that took place in February 2012.Bionic Finish which is unstainable in collection of smart fabrics, Pure woolstretch which offers maximum operational capability and endurance, fabrics in Ultimate group of İPEKİŞ attracted great attentions. General Manager of İPEKİŞ Aşkın Kandil assessed about attentions and expectations of fairs, “We attended to Paris Premier Vision Fair and Moskova Premier Vision Fair. We offered collections of Trend, Energy and Natural to fashion world besides collection of smart fabrics which is entitled the seven wonders of the fabric. We introduced İpekiş Ultimate Collection which has excellent smartness and fluency and has specific %100 wool, wool-cashmere, and wool-silk mix besides new 2014 Spring-Summer Collection by attending Paris Premier Vision Fair that took place on 12-14 February, and 2012." said.
Concept of Seven Wonders of Fabric'
Kandil who stated that people don’t make do with only quality and appearance next term said that innovative and functional production which enhance the quality of life besides quality and appearance and provide ease of use and comfort, will be preferred. Kandil who said that they consisted collection of smart fabric with concept of seven wonders of fabric by using technology and advantages of nanotechnology and micro capsule technology, there are total 8 fabric in our collection smart fabric which each one is refunctioned, particularly Pure woolstretch which offers maximum operational capability and endurance, Bionic Finish which is unstainable , Silverplus which is antibacterial, Slimming which is helpful for weakening, Bioperfume which is sweet scented all day and perfume scented specific for men and women, Zeropolen which is pollen repellent, Cooldark which provide coolness though burning sun and absorb UV effect and Zerostress which reduce stress and unwind. We will continue to meet our customer’s different needs with our innovative productions in the future. “said.
Perception of Quality Increase the Strength of the Brand
İpekiş which see respect for people and environment as the focal point, attract attentions with respect for people and environment, its philosophy of total quality management and being one of the first labels which certified ISO 9000 quality assurance system. Kandil who emphasized that perception of quality is very important for customers satisfaction, process which quality and customer relations director lead, and begin with customer's focusing on her/his customer and customer's expectations, continue with design planning-affirmation, input, process, semi finishing, goods quality control, delivery of production of quality system ,and finish with test and assessment of customer's satisfaction. In this sense, whole process should be organized clearly and well. Our system which is accredited from international TÜV CERT is controlled periodically by supervision firm every year, dynamic pattern of system strengthen by maintaining with internal checks.
