Loft, which has managed to become a preferred brand for years with successful presentations, meets with clients by offering different alternatives in the new season. The company stands out with its new style jeans. The Tanja model offering low waist feature and Melissa model offering the boot-leg, low waist and slim-fit options draw attention among the new products designed by Loft Jeans. Loft which does not only focus on low waist cut but also it offers Betty model for its clients preferring normal waist style. Betty model, which is presented with the features such as normal waist, slim-fit and the narrow-leg, offers all the features for the fashion followers, who do not prefer low waist, in a single form.
Loft having different washing, abrasion and colour options also keeps the products of Legging fashion, which has become a trend in recent times, in its range of products. Jean-famous brand Loft, whose rights were acquired by Eroğlu Grup in 1997, won the admiration of clients from all ages, especially youth. The company, which has reached successful sales figures in Turkish market for many years, also continues its sales activities in many countries in the global arena. The company has shops in Turkey, Egypt, Russia and European countries. The company accelerating its investments after staying silent for many years waits its customers with its different products for all age groups.